By Sarah Newton* I recently saw this post and it really got me thinking about how we can manage Gen Y better by taking lessons from video games. And while, in my experience, I am not sure that Gen Y in the UK keeps score (as stated in the article), so to speak, I do [...]
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By Carol Phillips* One of the biggest myths about Millennials is that they are all digital natives, blogging and tweeting their way through life. The truth is a bit more nuanced. True, Millennials are some of the most avid USERS of mobile and Internet technology. The age of first cell phone is dropping rapidly and [...]
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Posted in Generation, Generation Y, Job on abr 13th, 2010
By Sarah Newton* I have noticed a rather worrying trend among young employees that I coach and that is their lack of resilience. Their inability to deal with the stress that can occur in a chaotic work environment, their inability to deal with negative comments from customers and colleagues and the worrying length of time [...]
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By Carol Phillips* I haven’t seen an iPad in person but I have watched a few video demos, like this one from Wired magazine at SXSW. I definitely want one, although not enough to be among the half a million people or so who have pre-ordered to the point that it is sold out. (Another nice scarcity [...]
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By Sarah Newton* As I work with more and more companies, I am seeing something that is very striking; a lack of what I would call a Young Worker Friendly policy. I work a lot with the service, catering and leisure industry which, let’s face it, lives on young employees and yet, for some reason, [...]
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By Sarah Newton* I spend a lot of time coaching Gen X on how to handle Gen Y. You see, even though the generations follow each other, they really are poles apart. For all the times that Gen Y were told they could succeed and do anything, Gen X were told not to show off, [...]
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Posted in Generation, Generation Y, Marketing on mar 22nd, 2010
By Grace Boyle* If you know someone who lives in the United States, you should have probably already heard about the 2010 U.S. Census. I felt like a real adult opening the envelope, ready to “offer” my household information, ballpoint pen in hand. Looks like I’m a small percentage of eager participants in my generation [...]
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Posted in Generation, Generation Y, Web on mar 1st, 2010
*By Carol Phillips I recently finished reading Elizabeth Gilbert’s best selling book, Eat Pray Love. The book chronicles Gilbert’s literal and figurative spiritual journey toward a deeper relationship with God, but never actually reveals which if any religion speaks to her yearning. Gilbert, a Gen X’er, seems to have a lot in common with Gen [...]
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Posted in Generation, Generation Y, Web on fev 10th, 2010
By Carol Phillips* The premise of generational marketing is that each generation assumes a characteristic set of values and behaviors. While it’s not everything you need to know to market effectively, it provides a cultural foundation and helps avoid the ego-centric mistake of thinking other generations are just like you, only younger or older. While [...]
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By Blake Sunshine* I do not feel like an adult. I support myself, have a job and live 818 miles away from my Mom and Dad, but I still feel like a child most every day. And I know I’m not the only one. Millennials everywhere are having a hard time growing up. I know [...]
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