By Blake Sunshine*
I do not feel like an adult. I support myself, have a job and live 818 miles away from my Mom and Dad, but I still feel like a child most every day. And I know I’m not the only one. Millennials everywhere are having a [...]
Read Full Post »
Posted in Generation, Generation Y, millennial on jan 12th, 2010
By Carol Phillips*
Youth marketing has traditionally been about understanding what the ‘cool kids want’ and then translating those insights and trends to influence the broader youth market.
Yet in an age where everyone who wants a voice can have one, is the idea of ‘influential trendsetters’ as relevant?
I love this graphic (click here) because it laughs [...]
Read Full Post »
By Scott Asai*
Today’s organization is a mixture of different generations. It’s important to understand the differences in values, communication style, work ethic, etc. It’s even more vital to apply these findings at work. Here’s some suggestions to narrow the “gap” at work:
Baby Boomers
Think SUCCESSION plan. Plan with the end in mind.
Boomers have all the experience [...]
Read Full Post »