Eline Kullock’s Blog
Posted in Generation, Generation Y, millennial on jan 12th, 2010
By Carol Phillips*
Youth marketing has traditionally been about understanding what the ‘cool kids want’ and then translating those insights and trends to influence the broader youth market.
Yet in an age where everyone who wants a voice can have one, is the idea of ‘influential trendsetters’ as relevant?
I love this graphic (click here) because it laughs [...]
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